Title

Kitty hawk in the classroom: A simulation exercise for facilitating creative and entrepreneurial behavior

Date of this Version

1-13-2011

Document Type

Conference Paper

Publication Details

Citation only.

Litz., R. A., McStay, D., Janczak, S., & Birmingham, C. (2011). Kitty hawk in the classroom: A simulation exercise for facilitating creative and entrepreneurial behavior. Paper presented at the USASBE 2011 conference - Entrepreneurship: Changing the present, creating the future, South Carolina, United States.

Access the conference website.

2011 HERDC submission. FoR code: 150304

© Copyright United States Association for Small Business and Entrepreneurship (USASBE), 2011

Abstract

This paper presents a classroom exercise that seeks to encourage creative and entrepreneurial behavior. Description of the exercise is followed by several suggestions for a post-exercise debriefing on the exercise’s relevance to creative and entrepreneurial behavior. We then present findings from 430 students in the five different countries who participated in the exercise and then assessed its learning value using both scaled items and open-ended questions. Results show students characterized by high entrepreneurial intentions reported higher levels of perceived learning from the exercise, with perceived learning focusing on ‘learning to be more creative’ and ‘learning to pitch their creation’.

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This document has been peer reviewed.