Where's the beef (from)?: Misleading and deceptive advertising as to source of product
Date of this Version
The Federal Court's decision in Australian Competition & Consumer Commission (ACCC) v Woolworths Ltd  ATPR 41-899 in some ways mirrors recent "Australian made" cases. In Woolworths, an advertisement contained information about the source of primary products. The court's attention was focused not on "country of origin" but rather "local region of origin" issues.