Jeffrey Brand
Jeffrey Brand
Associate Dean and Head of School of Communication and Media
Bond University
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Associate Dean
Head of School of Communication and Media Studies
B.A. (GVSU)
M.A. (U Mich.)
Ph.D. (MSU)
Dr. Brand has spent a decade developing a career focused on exploring the cognitive and behavioural effects of electronic media on young audiences. The program of research has focussed on stereotyping in the media and stereotypic attitudes of youth, on effects of advertising on the materialistic values of youth, and on the effects of news on youth knowledge about social and political reality. More recently, Dr. Brand undertaken a program of research centred on Video Games as a dominant form of Communication.
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