Title
Memory for advertising and information content: Comparing the printed page to the computer screen
Date of this Version
2005
Field of Research Code
1505
Document Type
Journal Article
Digital Commons Citation
M Y. Jones, R Pentecost, and G Requena. (2005) "Memory for advertising and information content: Comparing the printed page to the computer screen" Psychology and Marketing, 22 (8), 623-648: ISSN 0742-6046.http://epublications.bond.edu.au/era_sbe/249
COinS
This document has been peer reviewed.
This document has been indexed by Scopus.
