Date of this Version
2004
Field of Research Code
1505
Document Type
Conference Paper
Digital Commons Citation
M Y. Jones and M Leach. (2004) "Culture and emotion: A brand that fits" Academy of Marketing Science Cultural Perspestives In Marketing Conference..Jan. 2004.http://epublications.bond.edu.au/era_sbe/104
COinS
This document has been peer reviewed.