A conceptual model of communication channel selection in intercultural organizational communications
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The channel that encoders choose when communicating with someone from a culture that is different from theirs should depend upon an analysis of both countries' macro environmental, organizational environmental, and economic environmental similarities and differences. This paper presents a model that shows how these three variables fit into the communication model for cross-cultural communication and help to determine the correct channel to use. If the correct channel is chosen, then cross-cultural communication is more likely to improve in quality.
This document has been peer reviewed.